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How Star Wars can reconnect China
By Zhang Rui
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China.org.cn, May 31, 2018
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A fan dressed in a Star Wars costume poses for a photo before a fan event to screen "Solo: A Star Wars Story" on its debut day in Beijing, May 25, 2018. [Photo courtesy of DX Movie Viewing Programme]
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How Star Wars can reconnect China
As "Solo: A Star Wars Story" opens in China, Disney faces an uphill challenge to reconnect the franchise to the audience.
China.org.cn
China.org.cn
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