The radio, television and film sector of south China's Guangdong
Province reported an annual revenue of 7.67 billion yuan (about
US$946.9 million) in 2005, leading the nation for five consecutive
years.
The province's Broadcasting Media Southern Group (BMS) earned
4.6 billion yuan (about US$567.9 million) in the past year and has
become the largest provincial-level media group in China.
Established in January 2004, the group has scored prominent
progress through cooperation with other media companies.
The media companies under BMS, including Guangdong TV, Southern
TV and other 19 city-level television and broadcasting stations,
registered a 44.8 percent audience rating last year, outdoing their
competitors from Hong Kong and foreign countries.
A latest survey of the internationally recognized AC Nielsen
showed that in Guangzhou the audience rating of all the eight
overseas TV channels has dropped from 72.5 percent to 43 percent in
the past six years. In the same period that of the domestic
channels soared up to 57 percent, with BMS contributing the lion's
share in the city.
(Xinhua News Agency January 23, 2006)