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BOBO Hair Style
Exquisite, natural and simple - is that the trend in hairstyling this summer? The latest collection of summer hairstyles presented recently by Wang Lei Image Design Co., Ltd - a leading local hair salon - in its headquarters at Westgate Mall in Shanghai answers the question in the affirmative.

The theme of this season is BOBO image, according to the founder Wang Lei. BOBO means Bourgeois and Bohemian.

BOBO people know clearly how to enjoy life, but never waste money to pursue luxury in a ridiculous way. They have their own lifestyle, but never behave in an overly avant-garde way. They can be defined as a combination of hippies and yuppies.

"BOBO's unrestrained and realistic character is treasured in the city nowadays," Wang said. "So we created a series of hairstyles with this theme."

The basic tone of the new line is natural and simple. The exquisite details and the asymmetric design break the balance, giving an energetic and smart look.

The new collection includes about 10 hairstyles for casual life, party times, banquets and daily routines.

The hairstyle named "man and woman", is accomplished with the hairdresser cutting the hair on the right shorter, while keeping it long in the back and on the left with the aim of displaying a different profile of the opposite sex in a harmonious way. The designer dyed the hair deep black. It matches perfectly with a white blouse, black tie, wide waist belts and gray pants.

(Shanghai Star July 03, 2002)

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