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Danish retailer Aesir said it hopes to sell its $57,400, limited-edition 18-carat gold phones to Moscow's fashion-forward elite, Reuters reported.

The phone, which took three years to develop, is "not a play thing," company founder Thomas Jensen said. It features no extra applications: no email, games, camera or GPS navigation, but its target clients are the ultra-wealthy, who have staff to manage their calendars and chauffeur them around town.

"Moscow is becoming a booming contemporary art city. At first people here had only money but now they have style. Their spending is more intellectual and sophisticated," Mathias Rajani, Aesir's chief commercial officer, said.（点击路透社网站查看原文）

丹麦推出纯金手机

       据路透社报道，丹麦设计公司Aesir将向莫斯科追逐时尚的精英推出一款限量版18克拉纯金手机，价值5.74万美元。

       公司创始人汤玛斯•简森称，这款手机并不是个“玩物”，其研发耗时3年。它并没有什么特别的功能：不能收发邮件、不能玩游戏、没有拍照功能，更没有GPS导航系统，但是他的目标客户是一群极其有钱的人，这些人有助手会帮他们记下行程、也有专属司机随时载他们去各地。

       Aesir的首席商务官马蒂耶斯•拉贾尼表示，“莫斯科逐渐发展为当代艺术之城。最初，富人只是有钱，但现在他们变得更加有型。他们更愿意把钱花在智能、高端的产品上。”

(China.org.cn September 20, 2011)