Green Consumption and Green Lifestyle
Green consumption refers to consumer behaviors that are based on resource conservation and environmental protection. Green consumers are those who practice diligence and frugality, minimize waste, and choose efficient eco-friendly products and services, so as to reduce resource consumption and pollution discharge in their consumption.
Green consumption resonates with traditional Chinese virtues of diligence and frugality, follows the trend of upgrading consumption, and supports supply-side structural reform and the fostering of new growth areas. Green consumption is also needed to relieve the pressure on resources and the environment, and build an eco-civilization.
In February 2016, the National Development and Reform Commission and nine other central government departments and agencies published guidelines on promoting green consumption. The document had a section reserved for the subject of guiding the citizens to follow green lifestyle and consumption.
Green lifestyle includes: controlling air conditioner temperature, setting up collection facilities in residential quarters, avoiding products made of furs of rare animals, saving water and electricity, using low-carbon means of travel such as walking, cycling and public transit, minimizing the use of disposable products, following the green tourist code of conduct, and contributing to a sharing economy.
Developing eco-friendly growth models and lifestyle was emphasized in the report to the CPC's 19th National Congress.
Green lifestyle calls on the whole society to be aware of the importance of eco-civilization, resource conservation, environmental protection and a healthy ecosystem, and to cultivate eco-friendly ethics and habits, so that blue skies, green fields and clear waters can be cherished by all.
Nationwide green environment campaigns will be launched to encourage simple, moderate, green and low-carbon ways of life, and reject extravagance and excessive consumption. Embracing green living will help make work practices more eco-friendly, and turn building a beautiful China into a conscientious act of the whole society.
绿色消费和绿色生活方式
绿色消费，即以节约资源和保护环境为特征的消费行为，主要表现为崇尚勤俭节约，减少损失浪费，选择高效、环保的产品和服务，降低消费中的资源消耗和污染排放。促进绿色消费，是传承中华民族勤俭节约传统美德、弘扬社会主义核心价值观的重要体现，是顺应消费升级趋势、推动供给侧改革、培育新的经济增长点的重要手段，也是缓解资源环境压力、建设生态文明的现实需要。
2016年2月，国家发展改革委等10个部门联合发布《关于促进绿色消费的指导意见》，积极引导公民践行绿色生活方式和消费模式。其中，绿色生活方式包括合理控制室内空调温度；完善居民社区再生资源回收体系；抵制珍稀动物皮毛制品；提倡家庭节约用水用电；鼓励步行、自行车和公共交通等低碳出行；减少使用一次性日用品；制定发布绿色旅游消费公约和消费指南；发展共享经济等。中共十九大报告进一步提出，要形成绿色发展方式和生活方式。
加快形成绿色生活方式，要在全社会牢固树立生态文明理念，增强全民节约意识、环保意识、生态意识，培养生态道德和行为习惯，让天蓝地绿水清深入人心。开展全民绿色行动，倡导简约适度、绿色低碳的生活方式，反对奢侈浪费和不合理消费，形成文明健康的生活风尚。通过生活方式绿色革命，倒逼生产方式绿色转型，把建设美丽中国转化为全体人民自觉行动。
