The shoppers are asked how tasty and nutritious they found the snacks, how many calories they thought they contained, and how much they'd be willing to pay for them. The "organic" foods were by and large judged to be 40 percent lower in calories. They were also perceived to be lower in fat and higher in fiber, tastier and worth paying more for. This is despite them actually being identical to their conventionally-labeled counterparts.
(China.org.cn April 18, 2011) |
在被问到食物的口感、营养、卡路里和他们愿意花多少钱来购买时,消费者大都表示被标明是有机食品的卡路里要比普通食物低40%。他们还认为自己吃到的“有机”食品脂肪含量更低,食物纤维更高、味道也更美味,甚至愿意花更多的钱去购买。其实这些食物与未贴“有机”标签的食物没什么两样。 |