Ultrabooks 'are the future'
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E-mail China Daily, October 22, 2012
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"Now is an era for traditional PCs to undergo a revolution and create new products," said Yang Yuanqing, Lenovo's CEO and president. "In the future we believe the convertible PC will become the new standard for the laptop industry."
Peter Hortensius, senior vice-president of Lenovo and president of its product group, said the company believes the swiveling ultrabook is the best type for a touch-screen experience.
Sales of traditional PCs are falling due to the economic downturn and shrinking spending on IT. In August, the US-based IT research firm IDC forecast a 3.8 percent year-on-year market contraction in the PC industry.
International research firm IHS forecast that by the end of this year 10.3 million ultrabooks will be sold globally and the number will increase to 44 million next year. However, IDC estimated that 117 million tablet PCs will be shipped by the end of this year.
"Last year ultrabook sales were relatively low mainly because of the price," Yang from Intel said. However, he said the price has now dropped from more than 10,000 yuan to about 5,000 yuan at the low end.
"I believe because of technology improvements, prices and functions will get better in the near future and ultrabooks will become more affordable," he added.
"PCs are going through a severe slump," said Jay Chou, a senior research analyst at Worldwide PC Tracker in an earlier report. He said because of the weak economy and the saturation of the PC market, customers have longer PC replacement cycles than before, so even though ultrabook prices have come down a little, some challenges still remain that will affect Windows 8 in the coming quarter.
Yang from Intel said the new Windows system needs more applications to attract customers.
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