American entertainment giant Disney has responded to pressure to improve working conditions at one of its Chinese suppliers following the death of a young factory worker in April.

Tragic death

Liu Pan was just 17 years old when he was killed while trying to clear a jammed machine at the Yiu Wah stationery factory in Dongguan, Guangdong Province on April 6, 2009. Liu had been working at Yiu Wah since he was 14, two years younger than China's legal minimum working age.

Liu Pan was just 17 when he was killed in an industrial accident at a Disney supplier, the Yiu Wah stationery company. He had been working at the factory since he was 14, in violation of China's labor laws. [Liang Qing]

In the uproar following Liu's death, Disney hinted it would stop using Yiu Wah; a move labor rights campaigners saw as evading the American multinational's responsibility to improve working conditions at its suppliers in China and other developing countries.

Li Qiang, a campaigner with New York-based pressure group China Labor Watch, says that by withdrawing orders from suspect suppliers, multinational companies are taking the easy way out. In an open letter, he accused Disney of reneging on a promise to improve conditions at Yiu Wah after a New York Times article highlighted its links to the factory. "After taking advantage of Yiu Wah's cheap prices at the expense of its workers, immortalized by Liu Pan, Disney sets a terrible precedent by abandoning its supplier at the first sight of a reporter," he wrote.

Disney denied the charge of cutting and running. In a letter released to campaigners, Disney's Senior Vice President for Corporate Responsibility, Jennifer Anopolsky, said, "Contrary to some inaccurate reports, our company did not sever ties with Yiu Wah [...]We did indicate to the factory that that substantive progress had to be made before they would be considered for new orders."

Nevertheless, following Liu Pan's death, a notice indicating that Yiu Wah was a Disney audited manufacturer was removed from the Yiu Wah website. It has not yet re-appeared.

Partial victory

Anopolsky says that the factory has implemented "an improved process for verifying workers' ages" and confirmed that only "age-eligible" workers are employed. Machines have been equipped with safety devices, and operators are now given safety training. She adds that the company now provides paid holidays and rest days, pays the correct minimum wage and provides insurance to cover workplace injuries. A confidential worker helpline has also been set up.

Disney also employed Verite, a non-profit organization committed to defending workers' rights, to carry out an audit of the factory, and stated that Verite is to conduct further management training at the plant.

China Labor Watch sees the Disney move as a partial victory for campaigners. Li Qiang told China.org.cn that Disney's letter "represents no small progress," but pointed out that it contains no offer to pay back-wages owed to workers who were previously paid under the legal minimum wage while working on Disney products.

The manager of Verite's Shenzhen office, Jerry Zhang, told China.org.cn that the organization carried out a "standard audit, with 3 people visiting the plant for 2 days" about two months ago. He said Verite is “talking to Disney about turning the audit into a consultation program" and expects to be involved with Yiu Wah on an ongoing basis.

"Normally when Disney gives us a factory to audit, it is because it has failed a previous audit," said Zhang. "Verite is considered the gold standard in this business."