Many Britons are reconsidering their overseas holidays in favor of domestic destinations while foreign tourists are finding Britain an attractive option due to the weakening pound sterling, according to an official study released Tuesday.
Over the festive fortnight, 9.8 million Britons, or about 21 percent of the population, are planning an overnight trip in their own country, according to national tourism agency VisitBritain.
The weak pound, meanwhile, is attracting visitors from the eurozone and United States.
Amanda Smyth, head of the agency's England marketing department, said given the current situation, a holiday trip within the country "can easily rival overseas destinations."
Tourists can expect a wealth of special offers in the coming year, ranging from accommodations to attractions around the nation, she added.
(Xinhua News Agency December 25, 2008)