British singer Adele has been breaking records ever since her new video for "Hello" was released on Friday.

The video shows Adele singing in a forest and looking at her flip-phone, wondering why her love interest played by Tristan Wilds hasn't returned her calls.

Just hours after the video was released, it received over 23 million views under 24 hours, and has surpassed Taylor Swift's record of 20.1 million views in 24 hours for "Bad Blood."

Adele could also set records with the release of her new album 25 slated for release on Nov. 20.

It's already on the top of the U.S. iTunes charts, and her first single is currently the No. 1 download in 85 countries.

Adele's 2011 release, 21, sold more than 30 million copies worldwide.

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