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The lingerie ad choir girls that sing out notes according to their bra sizes

The La Senza Cup Size Choir is filmed lying on a row of mattresses. The models take it in turns to sing their appropriate note to the Christmas carol Deck The Halls.
The La Senza Cup Size Choir is filmed lying on a row of mattresses. The models take it in turns to sing their appropriate note to the Christmas carol Deck The Halls.


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It's certainly a lot more sexy than the Sound Of Music's Do, Re, Me.

In an inspired Christmas advertising campaign, lingerie firm La Senza has created a film that shows models singing notes according to their bra cup size.

The YouTube video, which has has over a million hits since it launched several days ago, first introduces the seven girls, each with a different cup size, ranging from A to G. ...

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内衣公司宣传出奇招 推出“文胸唱诗班”

       加拿大内衣公司娜圣莎为圣诞购物季推出新奇的宣传片,成为Youtube上的大热门。在这段宣传片里,7位内衣模特按照罩杯大小从A到G的顺序躺在一排床垫上。每个模特按照自己的罩杯大小唱出对应的音符,合唱歌曲《欢乐圣诞》。宣传片被称为“文胸唱诗班”,数天前被传到了Youtube网站上,点击率已超过100万。同时,对应此宣传片还有一个特别的网站,访客可用键盘让“唱诗班”的模特开口唱歌,同时被点到的模特照片下会显示出内衣产品描述和链接,顾客点击此链接就可以转到娜圣莎零售网上对应此件商品的页面。

       娜圣莎的营销经理莎拉•霍金斯表示:“这个宣传活动旨在帮助男客户为圣诞节挑选商品,但我们也希望女客户们觉得此活动有意思,充满情趣。”这款宣传片是汤姆•伍丁顿和罗宾•坦普尔的点子。两人为卡玛拉马广告公司工作。他们表示:“我们想传达的是娜圣莎推出从罩杯A至G的漂亮内衣。我们看到音符和这之间存在联系,想到圣诞歌曲正合适。”两人都表示很高兴看到广告如此受欢迎。

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